Beer company Molson Coors (NYSE:TAP) missed Wall Street’s revenue expectations in Q4 CY2025, with sales falling 2.7% year on year to $2.66 billion. Its non-GAAP profit of $1.21 per share was 4.9% above analysts’ consensus estimates.

Is now the time to buy Molson Coors? Find out in our full research report.

Revenue: $2.66 billion vs analyst estimates of $2.71 billion (2.7% year-on-year decline, 1.7% miss)

Adjusted EPS: $1.21 vs analyst estimates of $1.15 (4.9% beat)

Adjusted EBITDA: $532.7 million vs analyst estimates of $517.1 million (20% margin, 3% beat)

Operating Margin: 12.2%, down from 14.2% in the same quarter last year

Free Cash Flow Margin: 13.4%, similar to the same quarter last year

Sales Volumes fell 8.5% year on year (-6.4% in the same quarter last year)

Market Capitalization: $10.06 billion

Sporting an impressive roster of iconic beer brands, Molson Coors (NYSE:TAP) is a global brewing giant with a rich history dating back more than two centuries.

A company’s long-term sales performance is one signal of its overall quality. Any business can experience short-term success, but top-performing ones enjoy sustained growth for years.

With $11.14 billion in revenue over the past 12 months, Molson Coors is one of the larger consumer staples companies and benefits from a well-known brand that influences purchasing decisions. However, its scale is a double-edged sword because there are only so many big store chains to sell into, making it harder to find incremental growth. For Molson Coors to boost its sales, it likely needs to adjust its prices, launch new offerings, or lean into foreign markets.

As you can see below, Molson Coors’s sales grew at a weak 1.4% compounded annual growth rate over the last three years as consumers bought less of its products. We’ll explore what this means in the "Volume Growth" section.

This quarter, Molson Coors missed Wall Street’s estimates and reported a rather uninspiring 2.7% year-on-year revenue decline, generating $2.66 billion of revenue.

Looking ahead, sell-side analysts expect revenue to remain flat over the next 12 months. This projection doesn't excite us and implies its products will face some demand challenges.

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Revenue growth can be broken down into changes in price and volume (the number of units sold). While both are important, volume is the lifeblood of a successful staples business as there’s a ceiling to what consumers will pay for everyday goods; they can always trade down to non-branded products if the branded versions are too expensive.

Molson Coors’s average quarterly sales volumes have shrunk by 6.8% over the last two years. This decrease isn’t ideal because the quantity demanded for consumer staples products is typically stable.

In Molson Coors’s Q4 2025, sales volumes dropped 8.5% year on year. This result represents a further deceleration from its historical levels, showing the business is struggling to move its products.

It was encouraging to see Molson Coors beat analysts’ EBITDA expectations this quarter. We were also glad its EPS outperformed Wall Street’s estimates. On the other hand, its revenue missed and its gross margin fell slightly short of Wall Street’s estimates. Zooming out, we think this was a mixed quarter. The market seemed to be hoping for more, and the stock traded down 6.8% to $47.38 immediately following the results.

Is Molson Coors an attractive investment opportunity right now? The latest quarter does matter, but not nearly as much as longer-term fundamentals and valuation, when deciding if the stock is a buy. We cover that in our actionable full research report which you can read here, it’s free.